Cherub Baby, a brand dedicated to baby care and accessories, aims to build brand awareness, boost sales, and promote environmentally-friendly products.
Building Awareness:
Needed to make more people aware of their brand and products.
Increasing Sales:
Aiming to boost sales through better marketing strategies.
Promoting Eco-Friendly Products:
Wanted to highlight their planet-friendly alternatives to parents.
Cherub Baby used Referwo to find influencers, maintained clear communication to ensure alignment, and approved many influencers to broaden brand promotion and reach their target audience.
Selecting Influencers:
Cherub Baby chose influencers aligned with their values to promote eco-friendly products.
Constant Communication:
They stayed connected with influencers, offering guidance and support as needed.
Tracking Performance:
They requested influencers to use discount codes to track usage and measure performance.
Cherub Baby plans to expand its influencer program, further promoting eco-friendly products. They will refine communication strategies to ensure effective collaboration and drive the success of future influencer campaigns.
Cherub Baby successfully increased brand awareness and sales:
They became one of the most successful brands on the Referwo platform.
67 Influencers Approved:
Adding more influencers resulted in increased content and broader audience reach.
Engagement Metrics:
Impression: 50,000
Likes: 28,017
Comments: 7,258
Views: more than 21,000
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