About the brand

Hannah & Henry, an Aussie brand, creates stylish, functional accessories and boosts sales through authentic influencer marketing.

The Challenge Faced

Need for More Content:
They wanted to have a steady stream of engaging content for social media.

Reaching a Larger Audience:
They aimed to connect with more customers and boost brand awareness.

Driving Sales:
They aimed to increase sales through effective promotions and influencer partnerships.

What referwo can Do?

Hannah & Henry used Referwo to approve influencers, repost user-generated content, collaborate on posts, and run influencer giveaways.

Strategies Executive Plan

Influencer Approval:
Approved 40 influencers to ensure a diverse range of content and wider reach.

User-Generated Content:
Reposted influencer content to engage followers and highlight product use.

Collaborations and Giveaways:
Partnered with influencers for giveaways, boosting engagement through follows, likes, and tags.

Conclusion

Hannah & Henry plans to expand their influencer network, diversifying content to reach new audiences. They’ll enhance their content strategy and use campaign insights to adjust and improve future influencer marketing efforts.

The Results

40 Influencers Approved:
More influencers led to more content and a wider reach.

62 Pieces of Content Published:
Influencers created a variety of posts, reels, and stories.

Engagement Metrics:
17,000+ Likes:
Posts received significant likes, showing strong engagement.

10,000+ Comments:
High interaction with posts, indicating active audience participation.

60,000+ Views on Reels:
Video content reached many viewers.

400,000 Impressions:
A wide reach across different social media platforms.

Sales:
Generated nearly $9,000 in sales through influencer marketing with Referwo.

Ready to Grow Your Brand with Referwo?

Partner with Referwo today to start building effective influencer campaigns that drive real growth. Learn from these success stories and take your brand to the next level.

Drive More Sales with Influencer marketing.