How E-commerce Brands Are Generating 5x to 30x ROAS and 200% to 2000% ROI with Referwo Influencer Gifting Platform
Want real growth? Discover how brands like Euclove, Hannah & Henry, and Cherub Baby achieved up to 30x ROAS using Referwo’s influencer marketing platform. This blueprint breaks down the strategies, data, and tools that helped e-commerce brands scale fast and smart.
What is Influencer Marketing & How Does It Work for Brands?
Influencer marketing is more than just a trend—it’s a powerful way for brands to drive sales, build credibility, and connect with audiences through authentic content. In this guide, we break down how influencer campaigns work, why they matter for e-commerce brands, and how Referwo makes the process simple and scalable.
How to Choose the Right Micro-Influencers to Drive Sales in 2025
Micro-influencers deliver powerful ROI when brands choose the right fit. In this 2025 guide, learn how to select, brief, and scale with influencers using Referwo’s platform. Discover case studies, tips, and tools that drive real sales.
5 Key Steps for Successful Influencer Campaigns Management
Master influencer campaign management in the Australian market with these 5 key steps. Learn how to set strategic goals, pick the right influencers, track success, and build lasting partnerships to boost your e-commerce brand.
How to Launch an Influencer Gifting Campaign: A Step-by-Step Guide for E-Commerce Brands
Want to grow your e-commerce brand in 2025 without spending big on ads? Learn how to launch an influencer gifting campaign that turns free product samples into powerful marketing content. This step-by-step guide walks you through finding the right creators, setting campaign goals, writing briefs, tracking performance, and using tools like Referwo to drive real results.
Mastering Social Media Strategies: Unlock Brand Growth and Engagement with Referwo
In today’s rapidly evolving digital world, mastering social media strategies is essential for brands aiming to expand their reach and enhance engagement. As a trusted advisor in affiliate influencer marketing, we recognise the vital role of crafting impactful social media campaigns that not only strengthen brand identity but also drive significant growth.
Performance-Based Influencer Marketing: The Key to Higher ROI in 2025
Is your influencer marketing delivering the ROI you expect? In 2025, brands can no longer afford to invest in influencer campaigns without seeing measurable results. Vanity metrics like likes and comments don’t suffice anymore—conversions, sales, and ROI are what truly matter. As competition intensifies and marketing budgets tighten, brands are shifting their focus to performance-based influencer marketing, a data-driven approach that emphasises measurable results and conversion optimisation.
The 2025 Playbook for Affiliate Influencer Marketing: How to Maximise Success in a Shifting Landscape
The world of affiliate influencer marketing is shifting faster than ever before. In 2025, staying ahead isn’t just about knowing the trends—it’s about mastering them. Consumers are savvier, platforms are evolving, and yesterday’s strategies won’t cut it today. With social commerce booming and competition fierce, the brands and influencers that adapt will be the ones who thrive. But how do you navigate this rapidly changing landscape without getting left behind?
Understanding Influencer Tiers: Choosing the Right Influencer for Your Campaign in 2025
In 2025, digital marketing is all about standing out, making authentic connections, and speaking directly to your audience. And when it comes to building that connection, influencer marketing has become an essential tool for brands. But with so many types of influencers out there—nano, micro, macro, and mega—it can be overwhelming to figure out where to start. Each tier has its unique strengths, and understanding which one aligns with your brand’s goals is key to crafting a successful strategy. If done right, influencer marketing can not only expand your reach but also build trust, boost engagement, and drive sales.
The Shift No One Saw Coming: Why Celebrities Are Losing Ground to Content Creators and Influencers in 2025
In 2025, influencer marketing is undergoing a massive shift, and if your e-commerce brand is still relying on big-name celebrities, you’re already behind. The truth is, that the days of mega-celebrities dominating the digital space are fading fast. Consumers are growing tired of the polished, scripted endorsements from A-list stars. What they crave now is authenticity, relatability, and real connections—things that micro-influencers and content creators deliver in spades. So, if you’re still pouring money into celebrity partnerships without considering the power of smaller influencers, you might be missing out on the biggest opportunity in e-commerce marketing.