Building up a following on social media is no easy task, no matter how great of content you share. because starting from zero is no easy feat. But it can be done.
There are numerous creators and influencers who started from zero and built their followings to hundreds of thousands or even millions. This includes creators such as Dane Cook, Lilly Singh (IISuperwomanII), Jenna Marbles, PewDiePie, etc. Each of these creators has different methods, styles, and tactics but they all have one thing in common – they earned it. They worked hard to build the following they have now.
Actively engage with your audience.
Engaging with your audience is a great way to show them that you’re dedicated to what you do and that you care about who they are and what they have to say. This will help them feel more connected with you, which is the first step toward getting them to follow you.
This doesn’t mean you need to interact with them constantly, but it does mean that you should be responding to their comments and posts in a timely manner.
It’s also important that you share content that your audience will find interesting and relevant. If they’re not interested in what you’re posting, they won’t want to follow you or engage with you.
Build a community.
Social media is all about connecting with people—and building a community means that you’re providing something that people are interested in or need. It gives them something to come back for, and it lets them know that there’s someone out there who cares about what they want.
So how do you build a community? Consider these tips:
1. Find out who your audience is, and what their needs are. Are they looking for entertainment? Education? Support? Once you know that, it’ll be easier to create content that meets those needs.
2. Ask questions! People love talking about themselves! Ask them questions like “What was your favorite part of last night’s game?”, “What was your favorite part of this book?”, or even “What’s one thing I could do better on my blog?” Then make sure to respond when they answer! That way they feel heard (which is important) and engaged in the conversation (which makes them want to come back).
3. Be consistent with posting times and types of content posted—this will help build a loyal following who knows when they can expect updates from you!
Post at optimal times.
The key to gaining more followers on social media is knowing what time of day your followers are most likely to see your posts.
This is important because it will help you decide how often to post, and what kind of content to share.
If you’re using Facebook or Twitter, you can get a sense of when your audience will be most engaged by looking at their activity over the past few days and weeks. When your followers are most likely to engage with you is called their “prime time.” It’s typically between 8 pm – 11 pm.
If you’re using Instagram or Snapchat, you can use the app’s built-in analytics tools to find out when your followers are most active on those platforms.
Use right hashtags
Hashtags are a great way to get your content seen by more people, but they can be tricky to use effectively. In this post, we’ll cover how to find the right hashtags for your business and how to make sure that your posts are using them in a way that will help you reach new audiences.
How do I find the right hashtags?
The best way to find hashtags is to do a little research and see what’s popular with other users in your niche. You can start by searching for keywords related to your business on Instagram or Twitter and looking through the most recent posts with those words in them (you can also check out their profiles). Once you’ve found some posts that look interesting or relevant, look at their hashtag usage at the bottom. You’ll see how many times each hashtag has been used by others who have posted similar content—this will give you an idea of what works well!
Customize your content for each platform
You can’t just post the same thing on every platform and expect to get more followers. You have to use each platform’s strengths to your advantage.
For example: if you’re posting on Instagram, make sure you include a lot of visuals and make sure that the images are high quality. If you’re posting on Twitter, make sure that your tweets are concise and easy to understand.
If you want to gain more followers on social media, then you have to be willing to put in the work!
Run contests or giveaways.
This is one of the easiest ways to grow your audience by getting people excited about following your account. There are tons of different types of contests—from photo contests to trivia contests—and they work well on pretty much every platform.
If they win something, they’ll be more likely to share the contest with their friends and family, which means more exposure for your brand and more new followers!
Consider investing in paid social
Consider investing in paid social, especially if you’re just getting started. Paid social is a great way to get the ball rolling, and it’s easy to set up.
For example, if you’re looking to gain followers on Instagram, you can use the platform’s own ad manager to create ads targeted at potential followers. You can also use Facebook Ads Manager or Google Ads to target people who are interested in your content and will likely follow you.
You can also consider paying for sponsored posts on other platforms like Twitter or Pinterest. These kinds of posts are typically free unless they’re promoted heavily, which will cost money but will also help you gain more followers.
Use humor in your content
It’s easy, it’s fun, and it can really make you stand out from the crowd.
So how do you do it?
First, make sure that you’ve got something funny in mind before you post anything on social media. If people see a joke and they don’t get it, they’ll probably just ignore it and move on—and so will their friends. So make sure that whatever joke you’re going to use has something about it that makes sense even if someone doesn’t get all of the details.
Then, when posting on social media platforms like Facebook or Twitter, be sure not only to be funny but also to be timely. This is especially true if you’re trying to use humor as a way of gaining followers—you want your posts to go viral! And nothing goes viral faster than jokes about current events or pop culture references.
Finally, make sure that each piece of content has a clear call-to-action at the end—something like “share this if you think it’s funny!” or “like this, if you want more!” will help drive engagement with your post while also encouraging people who didn’t understand your
Collaborate with other influencers
it’s not just about having a large following yourself—it’s about the strength of your network and how much those people trust you. If you can collaborate with another influencer and make it clear that they’ll be featured in your content, that’s a great way to build trust and grow your audience together.
It’s also important to consider how you’re going to benefit from working with another influencer. If you’re collaborating because they have a large following and you want their audience, make sure that their followers are actually going to be interested in what you offer. If not, it could end up hurting both of your brands!
Conclusion
Hopefully, our handy guide of things you can do to generate more followers on social media will prove useful. Remember that being active on these platforms is only one point among many. Active engagement, valuable content, and good timing can also take you a long way in growing your audience. Don’t forget to tailor your message and use the platforms that best suit your style and personality!