6 Most Common E-commerce Business Models

ecommerce

More people than ever before around the world are using the internet to shop, and that trend looks to continue as worldwide e-commerce sales grow from $3.6 trillion in 2019 to more than $6.5 trillion in 2023.

Top 15 Influencer Marketing Trends

Top 15 Influencer Marketing Trends

Influencer marketing isn’t a new trend anymore. It’s something that businesses are starting to lean on more and more. But recent trends are happening left, right, and center in influencer marketing which is good or bad news depending on where you’re sitting. The thing is, 2018 will see a host of trends in influencer marketing take root; I’ve come up with the top 15 influencer marketing trends for 2022.

Influencer Marketing: Understanding Product Seeding

Influencer Marketing: Understanding Product Seeding

Influencer marketing is growing in popularity and importance. According to 77% of marketers, the influencer approach has generated effective outcomes for their business. But while this social marketing technique is becoming more straightforward, some confusion still needs to be clarified regarding seeding products with influencers. This article explores common questions about product seeding and its effect on your influencer marketing strategy.

The Nuts and Bolts of E-Commerce Business

The Nuts and Bolts of E-Commerce Business

What’s the best way to set up an e-commerce business? No one e-commerce business is the same and there are literally thousands of variables. This article will cover some of the nuts and bolts of setting up a business with e-commerce. There are various things you should know about running an e-commerce site and I’m going to outline the simple tips that helped me at the beginning of my adventure.

10 Popular Trends for Lifestyle and Fitness Influencers in 2022

10 Popular Trends for Lifestyle and Fitness Influencers in 2022

Wellness and Fitness Influencers have been the biggest driver of social media growth in recent years. Without incorporating some form of fitness into their lives, most people find it hard to maintain a wholesome mind, body, and soul. This year the wellness and fitness influencers were on top of their game. They took a stand, grew in numbers, and expanded their boundaries by setting new trends across social media.

How to be a Successful TikTok Influencer

How to be a Successful TikTok Influencer

TikTok is a social media platform that has gained the attention of many people worldwide. This new app is taking over the world and has become a trendy social media platform. People have turned this app into one of the most popular apps to use for marketing. TikTok is also growing in its popularity among people who are famous or want to become famous. TikTok influencers have emerged due to the popularity of this app.

Influencer Marketing: What is Co-Creation?

Influencer Marketing: What is Co-Creation?

Co-creation is a trend that has been used in influencer marketing for many years. The co-creation trend describes influencers’ willingness to engage with companies to create products and services of mutual benefit.

The Ultimate Guide to Creating An Influencer Media Kit

The Ultimate Guide to Creating An Influencer Media Kit

Some types of influencers can get lots of exposure and attention. They might have a huge following on social media, a popular blog, or a business that brings with them PR (Public Relations) opportunities. You might feel like you won’t be able to compete with this type of influencer. But you can create an influencer media kit that can show an influencer how much you know about their industry and audience which in turn will increase the likelihood of them agreeing to an interview or content creation partnership. Here’s why you need to create an influencer media kit and what you need to include in it.