Maximising Your Impact: How to Attract Brands to Your Unique Niche
As an influencer and entrepreneur working in the digital marketing space, I learned very quickly that success comes from sharing a unique perspective. This can be achieved by focusing on a sequence of topics and branding oneself as an expert in that niche. As cheesy as it may sound, the best advice I ever received was to do something you are genuinely passionate about.
Guide for Gifting and Ad Disclosure
In a digital world where it is becoming increasingly difficult to understand the meaning behind sponsored content, AiMCO took the initiative to create a guide to provide clarity about when and how disclosure should be made about gifts or value-in-kind products or services linked to influencer/creator content posted on social media.
How To Promote a Product As An Influencer
Being an influencer is not just about how many followers you have. That’s a common misconception that I think a lot of people have. As I’ll explain in this post, it’s really more about how well you are able to promote products to your social networks. Each of your social profiles gives you a unique platform to share your content and discuss products. And with these platforms at your fingertips, there is a lot you can do to both make money AND grow your audience simultaneously.
Influencers Marketing Best Practices: A Guide for Influencers
Influencers are no longer mysterious figures who help brands increase sales. They’re a great way for businesses to build relationships with their customers, who trust them and have a voice in the market that traditional advertisement can’t match. Influencer marketing is not only a must-have tool in any marketer’s toolbox but an important one since it can offer a 360-degree view of brand and audience relationships.
Invitation for Influencers to Try Referwo
Are you a part of an influencer marketing community or are you an influencer yourself? If so, we want to invite you to try out Referwo. We want to invite influencers to be among the first users to test our platform and help us shape the future of referral marketing. As a tester, you can access our full range of features, including our easy-to-use templates and advanced analytics.
The Rise of Pet Influencers
Over the past couple of years, pet influencers have started to gain a lot of attention. Pet influencers are individuals with no form of affiliation to the brand that is being promoted but can promote it by showing off the product in a natural and fun way on their profile in different forms of media. Some pet influencers can have up to a million followers on social media alone. These figures are extremely impressive, and it is no surprise that brands are looking at this as a method of advertising.
6 Most Common E-commerce Business Models
More people than ever before around the world are using the internet to shop, and that trend looks to continue as worldwide e-commerce sales grow from $3.6 trillion in 2019 to more than $6.5 trillion in 2023.
Holiday Season Guide for Influencers: How to Keep Your Followers Engaged
With the holiday season upon us and everything from Thanksgiving to New Year, your number one priority this month should be keeping your engaged followers hooked on your content.
Top 15 Influencer Marketing Trends
Influencer marketing isn’t a new trend anymore. It’s something that businesses are starting to lean on more and more. But recent trends are happening left, right, and center in influencer marketing which is good or bad news depending on where you’re sitting. The thing is, 2018 will see a host of trends in influencer marketing take root; I’ve come up with the top 15 influencer marketing trends for 2022.
Influencer Marketing: Understanding Product Seeding
Influencer marketing is growing in popularity and importance. According to 77% of marketers, the influencer approach has generated effective outcomes for their business. But while this social marketing technique is becoming more straightforward, some confusion still needs to be clarified regarding seeding products with influencers. This article explores common questions about product seeding and its effect on your influencer marketing strategy.
